Category: Digital Marketing
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5 Cool Ways To Engage Your New Target Audience On Instagram
As per a survey, 80% of Instagram users follow at least one business on the platform. This goes on to show, that Instagram can be highly advantageous to your marketing programme and to reach out to your target audience. There are many ways of using this platform as an effective marketing tool to reach out…
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Busting the never-ending debate on email marketing vs. Facebook marketing
Millennials often favor social media over everything else. Even when it comes to digital marketing, social media platforms like Facebook and Twitter seem to have many takers. However, the truth is that digital marketing is much more than garnering likes and shares on your posts. Ace marketers never seem to go light on the immense…
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6 Advanced SEO tips and techniques that you must know about
Did you know that WordPress alone publishes a whopping 2 million posts every day! So imagine how many blogs posts are published each day? With so much competition around you, it is very tough to stand out, especially if you are in a business which already is very competitive. Optimizing your posts will most certainly…
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6 Terrific Ways E-Mail Marketing Can Help You With Your SEO Efforts
While many people believe that e-mail marketing is dead, the truth is far from it. Of course, with the advent of social media marketing, artificial intelligence, etc., it sure does feel that the e-mail has run its race. However, research and surveys throw light on how e-mail, is still running strong! E-mail marketing is one…
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5 credible ways of boosting lead generation with video
Sometimes, all that you require is a high converting landing page to boost your business. Using videos to amplify your lead generation efforts is the way to go because videos are time and again proving to be a fiery tool for lead generation. It is scientifically proven that humans love to binge-watch videos because the…
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5 SEO Trends That Are All Set to Rule 2019
With the New Year already in, it’s time to think beyond personal resolutions and ponder over your business plans too. Your website needs to cope up with Google’s changing algorithms in 2019. If you want organic traffic to still keep flowing in, you better be prepared with a brand new SEO checklist for keeping your…
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5 Compelling reasons you should invest more in social media for online marketing
More than 90% of digital marketers swear by the power of social media. With its terrific capability to quantify the exposure of your business, it has become inevitable to invest a chunk of your online marketing budget in social media marketing. If you really want to give your brand a boost and pad your wallet…
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Here’s how you can build a strong audience base for ads
We all look to garner more value out of our online ad campaign. But, even after a big-budget online marketing strategy, it so happens sometimes, that your ads fail to reach the desired number of audience. With online ads becoming the most powerful source of media for advertising, it has become essential to play your…
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How to nail your target audience and drive traffic with visual content
The millennial marketer has realized the need for a visual-driven strategy to intensify digital marketing and social media campaign. Either you go for creating fresh and unique visual assets or make use of what already exists, you ought to deliver what your target audience wants to create a significant impact. With the attention span of…
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Here’s why vertical content is shaping the future of digital marketing
Video consumption is at an all-time high! And a major chunk of the millennial population consumes videos through their smartphones. It is the advent of smartphones that we have seen the rise of the vertical visual phenomenon. In fact, vertical content and smartphones are just inseparable. If you want to ace your digital marketing campaign,…