Let’s talk about the most difficult part of digital marketing. Well, it’s all about social media these days; and when it comes to making a mark for your company on various social media accounts, you need to be at the top with valuable and consistent social media posts to keep your customers engaged. From Twitter to Facebook to Instagram and even LinkedIn, let’s see the best content ideas that can help you grab the attention of your audience. Read ahead to find out!
Run a giveaway or a contest
Let’s give it up to one of the most impactful ideas for social media posts that is deemed to be a hit among the audience. According to market research more than 90% of Instagram posts that garner over 1000 likes and comments are contest related posts. You can have giveaway prizes (definitely one of your products) for the contest winners. This is a great way to create brand awareness.
Product updates
People love to know what you have in store for them. So, keep introducing your new products on your social media accounts and all sorts of info about the same. Customers would definitely be keen to know how you are addressing to their needs by new improvements to your products.
Create a poll
Audience opinion matters a lot and this thing delights your audience too that their opinion is taken account of. You can create a poll and launch for certain things such as to see how a new product is being accepted by the audience. This way you will know the exact percentage of people who are in favor of and against your product or any of its features.
Behind the scenes look of your workplace
Digital marketing is a wide concept and the right marketing strategy takes into account a number of ways for pooling in customer attention. Customers are indeed curious to know not only about your product and service but also how you work and related aspects. Posting a scene about your workplace gives them a sneak peek into behind-the-scenes look of your workplace and lets them know more about your business.
Customer interview
Building trust of your customers is an integral part of any business. You can opt for interviewing a customer and recording his or her views and feedback about your product. Posting such videos of on Instagram, Facebook and Twitter can really work in favor of you.
A fill-in-the-blank post
Hope you remember the fill-in-the-blank exercises that you did back at school! Well, these kinds of posts are a big hit on social media and assure greater audience engagement. This can be an excellent way to get your customers share their ideas with you and help you know them better.
Upcoming events
Your audience is sure to get excited and curious to know about live events of your business. If you have had a product launch or the launch of a new store then get that up on social media. Not only will your audience will be excited but there are chances that they end up personally attending such events thus enhancing your brand visibility.
So now that we have well equipped you with the best ideas for social media posts you can start off with your strategy for the right digital marketing campaign and reap in the benefits of audience engagement and brand awareness.